Second Street contest software for media promotions
Description
Second Street provides contest and interactive promotion software for media organizations. The platform is designed to support audience engagement and promotional revenue through digital campaigns.
The page highlights campaign types such as quizzes, polls, ballots, surveys, sweepstakes, and photo contests. It also mentions SMS features including text-to-vote and text-to-enter, along with customizable keywords for branded promotions.
Additional materials on the page emphasize campaign templates, first-party data capture, and tools for generating advertiser leads. Case studies and examples focus on media brands using contests and ballots to drive engagement and revenue.
The offering appears aimed at broadcasters and other media companies that sell sponsored promotions. The content supports use in radio and related broadcast marketing workflows, especially for audience participation campaigns and advertiser-backed contests.