XFM Estonia Radio Station with Local Hits and Advertising

Description

XFM is an Estonian radio station focused on local hit music, short news updates, and listener competitions. The station presents itself as a new nationwide service in Estonia.

Its programming includes mostly Estonian artists, with a smaller selection of current international hits. The page also lists recurring segments, local news, weather, and themed shows.

XFM places strong emphasis on audience engagement through SMS games, campaigns, and prize promotions. It also promotes advertising options designed to run between songs rather than in long commercial breaks.

The station says it offers regional advertising in addition to nationwide campaigns, with targeting options for different parts of Estonia. The page also references coverage and audience reach within the country.