The Voice Bulgarian CHR station with radio and digital extensions
New
The Voice is a Bulgarian CHR radio brand aimed at younger audiences and built around current local and international hits. The about page explains that the radio service started in 2007 and sits alongside a related television brand. The site includes playlists, shows, presenters, podcasts, charts and live listening. It also points users to the Radio ON and Nova Play apps, and lists FM frequencies in cities including Sofia and Plovdiv. For a radio directory, this is a useful primary source on a contemporary youth brand with strong digital extensions. It also shows how a Bulgarian radio station integrates broadcast, mobile apps, video and social participation around one identity.